A New Way to Get More People to Your Website
Because LinkedIn has added a link feature to the “Activity Status” function of the header you now have the ability to promote a value item far more easily.
With the link feature you have more room in the status field for copy and the link feature allows you additional copy as well.
To start you must have some sort of a value offer on your site. This could be an educational or informative video, an article, white paper, or even a useful resource such as an educational quiz.
Once you have created or picked the resource (make sure it’s NOT sales oriented) simply put some information about its value and the link in the “Activity Status” section of your header. This can be edited from your Home page.
Since the link has its own text you could potentially change your “Activity Status” message and leave the link to stand on its own. The fact that the status is posted to the updates means you will get continual visibility from this activity and for your value offer.
From Flyn
One of the things that will make all of this more successful is to have a powerful profile. I invite you to register and and attend my free webinar “LinkedIn Profile Strategies” coming Wednesday 4/27 at 1PM PST 3PM EST. Click here to register.
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