Selecting the Best LinkedIn Groups
You may have in fact joined a number of groups because of the subject or focus of the group. This is obviously a good strategy as you put yourself in with others that have the same interests.
However, there is a more important strategy for selecting groups that you might want to consider. The purpose of joining groups is to give you additional accessibility and visibility.
Being in a group increases you accessibility because most groups will allow you to invite other members. This means others can more easily get connected to you.
More importantly however is the fact that participation in the groups makes you visible to many who many not be in your network or are not first level connections.
One way to measure the value a potential group might bring is check the news section of the group site and see if there are a regular flow of posts. Secondly see if the posts are being read.
Most of the news posts will show you how many views the post has received. If the posts aren’t being read, you may be in a group that doesn’t have good participation. If this is true, reduces your ability to use the group to get visibility.
You may also want to watch how many new members each week the group is getting. Again groups that are very active are going to offer you the maximum opportunities.
In order to investigate the news section you will have to first join the group. Once in the group you can make the decision to stay or not.
Selecting the Best LinkedIn Groups
You may have in fact joined a number of groups because of the subject or focus of the group. This is obviously a good strategy as you put yourself in with others that have the same interests.
However, there is a more important strategy for selecting groups that you might want to consider. The purpose of joining groups is to give you additional accessibility and visibility.
Being in a group increases you accessibility because most groups will allow you to invite other members. This means others can more easily get connected to you.
More importantly however is the fact that participation in the groups makes you visible to many who many not be in your network or are not first level connections.
One way to measure the value a potential group might bring is check the news section of the group site and see if there are a regular flow of posts. Secondly see if the posts are being read.
Most of the news posts will show you how many views the post has received. If the posts aren’t being read, you may be in a group that doesn’t have good participation. If this is true, reduces your ability to use the group to get visibility.
You may also want to watch how many new members each week the group is getting. Again groups that are very active are going to offer you the maximum opportunities.
In order to investigate the news section you will have to first join the group. Once in the group you can make the decision to stay or not.
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