Empowering Your LinkedIn Header
Many LinkedIn users don’t take advantage of the header area in their profile. See the diagram.

- LinkedIn Profile Header
In the area right below your name you have a space that will allow you up to 120 characters. Mine says:
LI Networking Expert ? SEO & Social Marketing Expert
? Inside Sales Guru ?Author ?Please connect on LI,
Twitter & FB
You get about 53 characters on the first two lines to work with. After the 53rd or so character the text will drop into line two, and then again from line 2 to 3.
What you put in this section of your header is like the headline to your advertisement. Additionally, this data shows up in the “Mini Header” next to your responses to the questions in the Question and Answer forum.
I highly recommend that you use this space to the maximum as it is what will lure people to read the rest of your profile. I also recommend that you steal form your word processing program “widgets” such as “?” and use them to highlight and break up your text as no formatting is permitted by LinkedIn.
Putting careful though into your header and using widgets to highlight will get more people to read your profile. You can use the widgets in the rest of your profile as well to make your profile more interesting.
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